Asia Tourism Economy – ASIATERI

Economic Insight for Smarter Tourism Strategy

Hedonic versus Utilitarian Motivations in Overseas Destination Choice among Korean Travelers

Hedonic Motivations in Overseas Destination Choice To examine the structure of hedonic motivations underlying Korean travelers’ overseas destination choices, a principal component analysis (PCA) was...

Principal Component Structure of Japanese Outbound Travel Consumption by Purpose, Demographics, and Region

This article analyzes travel consumption patterns using microdata from the third quarter (July~September 2025) of the Japan national tourism survey released by the Japan Tourism Agency under the...

Structural Segmentation of Japanese Outbound Travel Behavior: Evidence from a PCA-Based Tourism Economics Analysis (Q3 2025)

The principal component analysis (PCA) based on quarterly Japanese outbound travel micro-aggregation for July~September 2025 reveals a strongly structured two-dimensional behavioral space that...

Frequency–Value Trade-offs in Japanese Outbound Tourism: Evidence from Principal Component Analysis across Demographics, Regions, and Destinations in the Third Quarter of 2025

The principal component analysis based on Japanese outbound travel data for the third quarter of 2025 (July~September) reveals a clear two-dimensional structure explaining 81.6% of the total variance...

Northeast Asia’s Outbound Travel Rebounds in 2025, Led by Japan and Taiwan

Outbound travel from Korea, Japan, and Taiwan strengthened in 2025, with Japan and Taiwan recording double-digit annual growth while Korea posted a more moderate expansion. The data suggest a...

Japan and Vietnam Emerge as Most Affordable Destinations for Koreans as KRW-Based Nominal Bilateral Exchange Rate Index Shifts Travel Costs

A recent review of the KRW-based Nominal Bilateral Exchange Rate Index (2023=100) suggests that overseas travel has become broadly more expensive for Korean tourists since early 2025...

JPY-Based Exchange Rate Movements and Tourism Price Competitiveness for Japanese Outbound Travelers

The figure presents the JPY-based nominal bilateral exchange rate index for major outbound tourism destinations of Japanese travelers, constructed with 2023 as the base year (2023...

Japan Enters High-Spending Travel Phase: TEPT Growth Accelerates in 2025

Japan’s outbound tourism market continued its recovery throughout 2024, supported by steady growth in both traveler volumes and travel-related spending. Monthly indicators show that Japanese residents...

Korean Outbound Travel Spending Rises as TEPT Signals Premium Shift

Monthly trends in Korean outbound tourism spending from January 2024 to October 2025 reveal clear seasonal patterns alongside a strong post-pandemic recovery in the tourism economy. This analysis...